The Good and Bad Effects of Advertising

In most countries in the world, advertising is common. You can see posters on doors, signs on buses, pictures in magazines, and commercials on TV. Though these signs of advertising are often disliked, I feel that, overall, advertising has very positive results.

The harmful effects of advertising are obvious. When you are listening to beautiful music on the radio, a commercial is disturbing when it interrupts your program and changes your mood. Television commercials are the worst of all. Your program is stopped, and you are forced to watch an advertisement unless you actively change the channel or leave the room. I think that there should be laws to limit the advertisers' right to interrupt TV and radio programs.

In general, however, I think that the positive results of advertisements are beneficial to society and individuals. When I do shopping, I can use advertisements in newspapers to compare prices, features, and quality of the product I want to buy. By being more informed, I can buy something that will benefit me in the long run. With advertisements, people save a lot of time in shopping, looking for jobs, etc.

All in all, for a wise and educated shopper, the helpful effects of advertising outweigh the harmful effects.

【学习要点】

①commercial商业广告

②benefit me in the long run从长远来说对我有益。比较-in the short run：从短期来说

③all in all总的说来；总之

【要点提示】

结构分析：

I. Introduction

DS: ①②…(过渡句)

TS: Though these signs of advertising are often disliked, I feel that, overall, advertising has very positive results.(作者的观点。Though clause使得表达上更严密。)

II. Body

TS1: The harmful effects of advertising are obvious.(提出广告有害的一面)

DS: ①... ②... ③... ④...(论据--supporting facts)

TS2: In general, however, I think that the positive results of advertisements are beneficial to society and individuals.(广告有益的方面)

DS: ①... ②... ③...(论据-- supporting facts)

III. Conclusion

All in all, for a wise and educated shopper, the helpful effects of advertising outweigh the harmful effects. (作者的结论。all in all 起总结作用)